New eBusiness Models / Digital & eCommerce / C-Suite / Professor / Author
Honored to have led the day with most international sales in Amazon history and reached #1 Amazon LinkedIn Profile in the UK in 2016 and early 2017. PhD Cum Laude in Digital Economy. Recognized as one of the Top 15 unofficial LinkedIn influencers 2018. Selected Top 50 Worldwide Human Behaviour Experts to follow in 2017 & Most Talented Spanish Marketer 2015.
I have helped to drive the growth of many organizations over multiple international marketplaces; including Amazon, Burger King, Pepsi, Hertz, CB Richard Ellis, Ford, Bosch, Siemens, Liberty Mutual, Vodafone, Telefonica and Estrella Galicia.
12+ years of experience in business growth, I have gained extensive international experience in EMEA (UK, Germany, Spain, France & Italy), and LATAM (Costa Rica, Guatemala, Honduras, El Salvador & Mexico).
Being a professor at The London School of Economics and Political Science (LSE) and IE Business School provides an amazing forum to challenge the current digital panorama. Author of two books: Think Video: Smart Video Marketing & Video Influencing and The new digital consumer: Noriso Cube.
I have published multiples papers that stretch the current way marketers understand their customers including How Personality Affects Customer Behavior, The 8 segments to overcome the online consumer and Marketing with Personality.
I founded (a) the #1 Neuromarketing group for Spanish countries, (b) New Video Congress, and (c) The Vloggers Awards. I also co-founder of the NGO 24 Friends: Education for Kenya. I am an honored member of the Video Experts Academy
Marketing media has covered my groundbreaking studies: Forbes, Harvard Business Review, Reuters.
I speak at marketing events, corporate events, and networking events about (1) The new digital ecosystems, (2) The digital transformation explained, (3) Leadership skills for the Digital Era, and (4) The new digital consumer